Mavourneen is a direct response to the growing support among contemporary women. Inspired by a night of DIY pom-pom earring making, I was motivated by the process of hand-crafting accessories as a homage to expressing female individuality. Although Mavourneen has evolved into a greater accessory brand, its founding message of upholding a tangible form of female representation remains its driving force. Mavourneen aims not only to create accessories for both practicing and professional women but also to provide jobs for women assisted by the Columbus YWCA Women’s Center.

Mavourneen Branding

Photophrapher/Copywriter: Hana Mendel
Art Direction / Design: Morgan Gültekin







                                 


               




NYC 10128 AD